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Key Programs and Services

The Wheat Marketing Center (WMC) is one of the technical crossroads of the international wheat industry, providing technical training and grower workshops, innovative research, product development, and crop quality testing services. WMC focuses on promoting U.S. wheat by demonstrating its quality and functionality in Asian noodles, crackers and biscuits, tortillas and flatbread, and other baked products. Pilot scale production lines (pictured above), state-of-the-art quality testing equipment, and rich technical expertise provide great value to our state wheat commission partners, wheat industry stakeholders, and millers and food manufacturers around the world.

This Week: February 22-28

This week, US Wheat Associates joins the National Association of Wheat Growers for the joint Winter Board Meeting in Dallas, Texas. Although WMC staff will not be traveling to Texas, they will participate in several of the committee and board meetings. The technical team has a major tortilla project as well as several calls with prospective proprietary customers. Janice will participate in meetings with the Grain Inspection Advisory Committee, Export Council of Oregon and WMC Title Holding Co. board. All staff will engage with our IT provide to test our disaster recovery system.

Wheat Innovation Lab Videos

Tortilla Line (coming soon)

Learn more about the pilot production lines in the Wheat Innovation Lab by clicking here.

News and Updates

Team Member of the Month: Feb 2021

Brent Haugen, WMC Office Manager, recently celebrated his second anniversary with the Wheat Marketing Center. During this time, he has utilized his considerable organizational and marketing talents to expand WMC’s effectiveness and raise WMC’s profile on social media. In addition to his many responsibilities, he embraces new projects, including:

  • Redesigning the educational displays in our hallway to improve the content and take advantage of the new videos coming from the states, USW and other partners.
  • Drafting return to work protocols on sanitation, PPE and social distancing to facilitate the safe return of all employees to WMC after the state’s work from home order.
  • Updating WMC’s website to keep it fresh and deliver more information to our stakeholders.

Board members have expressed appreciation for Brent’s efforts on such diverse projects as the October board meeting, which was a hybrid of in-person and Zoom, and clean audit reports reflecting good financial controls and well-organized records. Brent is generous in expressing support for his colleagues’ efforts, which contributes to staff morale. Thank you, Brent, for your commitment to the Wheat Marketing Center.


2021 YTD Activity at Wheat Marketing Center

Lab Tests
Entities Engaged
States & Countries Engaged


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